Ann Loftis, President and CEO of First Nebraska Credit Union, received the 2024 Professional Distinguished Service Award from the Nebraska Credit Union League in June.
Ann has 45 years of experience in banking & finance, having worked in every facet of financial services operations. She started at the credit union as a loan officer in 1992, implementing mortgage lending and risk-based lending programs and overseeing loan operations. Ann has also served as the Mortgage Loan Manager, VP of Lending, and Executive Vice President prior to being promoted to her current position as President and CEO.
Ann has a passion for helping people, pursuing excellence in work, and in all that she does. She has continued educational and professional development for herself and others over the years. Ann has attended multiple advocacy meetings and events, she is heavily involved in collaborating with other Credit Unions, the Nebraska Credit Union League, and Americas Credit Unions, and takes every opportunity to promote the Credit Union Movement and to expand and share her knowledge.
Under Ann’s leadership and guidance, the credit union has grown exponentially. Her ability to inspire and lead has cultivated a culture of excellence and integrity at the Credit Union. She has always been at the forefront of innovation, ensuring that the Credit Union stays ahead in an ever-changing financial landscape. Her initiatives have not only modernized credit union services but has also made them more accessible to First Nebraska members.
Ann has truly demonstrated the credit union philosophy of “People Helping People” over the years. She approaches each credit union member with a philosophy of seeking first to understand the members’ story before identifying how best to meet their needs. Often, Ann would explore all avenues to, in her words, “find a way to say YES to the member.” As CEO, Ann employs a leadership style that always puts the membership first with the focus of serving the underserved.
We are proud to have Ann as our President and CEO, and enjoy working with her! Ann is an inspiration to anyone who wants to help others.
About the League: Celebrating its 90th year, the Nebraska Credit Union League (NCUL) was organized in 1934 to serve as an advocate organization for the state’s credit unions and their 575,000 members. For more information about the League LIKE us on Facebook or visit www.nebrcul.org.
